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02 Apr 2014

Global Wedding Survey Shows Irish Couples Choose Tradition Over Trendy for Their Big Day

by Caroline@hitched

According to the latest survey results from one of Ireland’s leading wedding websites, the majority of Irish couples tying the knot are opting for a traditional approach, when it comes to their wedding day. 

A survey of Irish newlyweds – conducted by hitched.ie – has shown that despite the world of weddings becoming bigger, bolder and brighter than ever, it’s the traditional touches that are proving the most important to Irish couples on their big day. These results form part of a larger survey conducted by Hitched Ltd, looking at wedding behaviours and trends from newlyweds across the globe.

Of all the newlyweds surveyed, a significant 76% of Irish couples opted for a religious service. Despite civil ceremonies being more accessible than ever – Irish couples are sticking to their faith, with over three quarters choosing to have religious wedding ceremonies. However, their British counterparts proved far less focused on religion, with just 37% of newlyweds in the UK having a religious wedding ceremony.

While wedding cupcakes and single tiered wedding cakes have taken the wedding market by storm, 73% of Irish couples still opted for a traditional tiered wedding cake. A mere 3.5% opted for a single tier wedding cake and just 5% chose cupcakes. Compare this with newlyweds in Australia where just 58% opted for a traditional tiered cake and in South Africa where fewer than half (45%) opted for a traditional tiered style.

Irish brides also prove to be sentimental when it comes to their wedding dress – with 43% having their gown cleaned and stored away safely after the event. A further 19% plan to hand down their dress to their children and/or grandchildren, while 13% plan to make their dress into a traditional Christening gown for their future children. In contrast, despite tough economic times, only 17% of Irish brides plan to sell their dress. South African brides surveyed with the same question gave very different results with just 27% planning to keep their wedding gown and safely store it away and 7% planning to ruin their wedding dress with a trash the dress shoot.

However, one of the few places where Irish newlyweds had not stuck to tradition was when it comes to footing the bill, with 52% footing the entire bill themselves and just 6% taking the traditional route of the bride’s family paying for the whole day. Newlyweds in the UK were more reliant on contributions from family with just 31% footing the entire bill and 56% splitting the bill with their families.

For further comments or details of the full survey please contact Caroline Hendry tel: 01 485 2894 or caroline.hendry@hitched.ie

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Published 2 Apr 2014 11:31 by Caroline@hitched
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